ST PETERSBURG, FL, December 29, 2023 (WTA Press Release)
The WTA has achieved an extraordinary feat in the realm of sports during the 2023 season, shattering a new global audience record of more than 1 billion. The remarkable milestone reported by YouGov, a global leader in public opinion and data analytics, marks promising growth for the Hologic WTA Tour and solidifies WTA’s status as a powerhouse in female sports. The 2023 season, commemorating 50 years of the WTA, was a spectacle of thrilling competition and gripping narratives. Featuring a dynamic mix of talented newcomers and fierce rivalries at the top, the year witnessed 39 different singles champions securing titles throughout the calendar. The battle for the coveted World No.1 position raged on, captivating new fans and weaving suspenseful storylines like never before. As the curtain falls on this exceptional season, the WTA is taking pause to celebrate this monumental achievement, expressing gratitude to its fans and broadcast partners for their unwavering support and highlighting the brilliance of its athletes that encapsulated the 2023 Hologic WTA Tour season. “As we conclude the 50th anniversary year of the WTA, we are thrilled to be celebrating this fantastic milestone,” stated WTA Ventures CEO, Marina Storti. “Connecting with our fans is the key to elevating the profile of women’s tennis, and we couldn’t be more excited about the accelerated growth the WTA is experiencing worldwide.“ From Iga Swiatek’s stellar journey to a season-best six titles and clinching the prestigious year-end World No.1 ranking, to the inspiring comeback by Elina Svitolina and the phenomenal rise of Coco Gauff, the season unfolded with riveting competition. Breakthroughs from Aryna Sabalenka, Marketa Vondrousova, Zheng Qinwen, and newcomers such as Mirra Andreeva added to the excitement, creating unforgettable moments that captivated a worldwide audience of more than 1 billion. As the 2024 season is due to commence in Australia, here are a few of the highlights that made the 2023 WTA Hologic Tour one to remember.